Around 2000 · Nansha, Guangzhou
A US brand placed its first order in Nansha, Guangzhou. We were deeply involved in technical discussions, product design, and parameter development – covering tensile strength, material selection, float value, and defect rate. That was when we entered the industry, learned, and built our foundation.
Before 2021
For years, we manufactured for multiple international brands and Amazon top‑sellers, serving some of the most recognized names in the industry. However, over 90% of our business went through traders and middlemen, requiring multiple rounds of inquiries to reach us.
2021
We launched our own brand IDAOVLAI (pronounced "Aidawo Lai" in Chinese). The same year, we opened our Alibaba International Station.
2023
We launched our independent website and exhibited for the first time at the 133rd Canton Fair (Spring).
2023–2024
We participated in three consecutive Canton Fair sessions: 133rd (Spring), 134th (Autumn), and 135th (Spring). After that, we shifted focus to product refinement.
2024
We added a new integrated sales & production line in Mianyang. From equipment R&D to final sales – the entire chain is in our hands. No outsourcing. No middlemen.
What We Make
We specialize in a full range of watersport
Tow Ropes, including:
· Wakeskate ropes
· Trick ski ropes
· Surf ropes / tow lines for surfing
· General water tow ropes
· P‑line (polyethylene tow ropes)
· Plus handles, protective sleeves, EVA anti‑slip parts, and custom accessories.
Our Goal
Let customers find us directly – no middlemen, no multiple inquiries. From our factory to you, straight. Whether you need low‑MOQ customization or full‑chain production, we are your direct partner.